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Hippo's Housepower Report Reveals Top Trends Shaping the Homeowner Experience in 2025
HIPOHippo (HIPO) Prnewswire·2025-01-08 18:36

Core Insights - The 2024 Housepower Report by Hippo reveals that U.S. homeowners are increasingly adopting proactive strategies to protect their homes and investments, with a focus on preventative care and home maintenance [1][3][4] Homeowner Financial Concerns - In 2024, 46% of homeowners spent over 5,000onunexpectedrepairs,arisefrom365,000 on unexpected repairs, a rise from 36% in 2023, with common issues including water damage, roof problems, and door/window repairs [3][4] - 83% of homeowners faced unexpected repairs in 2024, nearly doubling from 46% in 2023, impacting their financial stability, as 47% reported budget strain due to these repairs [4] Home Maintenance Priorities - Homeowners prioritize maintenance to protect their primary financial asset, with 64% focusing on overall home condition, 46% on improving ROI, and 45% on preventing costly repairs [5] - Despite the emphasis on maintenance, nearly 25% of homeowners spent less than 1,000 on proactive seasonal maintenance in 2024, contrasting sharply with the $5,000 spent on unexpected repairs by nearly half of homeowners [6] Homeowner Regrets and Future Plans - 73% of homeowners expressed regrets about their home purchase in 2024, an increase from 63% in 2023, with top regrets including emergency planning and insurance reviews [7] - 59% of homeowners are considering moving in 2025 to better align with their financial and personal goals [8] Weather-Related Concerns - 28% of homeowners are concerned about extreme weather preparedness, up from 25% in 2023, with heightened risks reported for flooding (42%), wildfires (35%), and strong winds (30%) [9][10] - The U.S. experienced 24 billion-dollar climate and weather-related disaster events as of November 2024, indicating a growing need for home insurance and protection plans [10] Company Initiatives - Hippo offers tools and resources to help homeowners manage their properties confidently, including personalized maintenance checklists and home health insights through the Hippo Home app [11][13]