Expansion Strategy - Restaurant Brands International Inc (QSR) plans to open over 500 Firehouse Subs restaurants in Brazil within the next decade, with the first set to debut in 2025 [1] - This marks Firehouse Subs' first entry into South America, following successful international launches in Switzerland, Mexico, the UAE, and Albania [1][4] - The Brazil expansion is part of a joint venture with Iuri Miranda, leveraging Restaurant Brands' digital expertise and Miranda's understanding of Brazil's QSR market [2] Market Potential - Brazil is identified as a key growth market for Firehouse Subs, with significant potential for global expansion beyond Brazil [3] - The venture is expected to create thousands of jobs and elevate the dining experience for Brazilian consumers [3] Financial Performance - Restaurant Brands' stock price has declined 20% in the past year, underperforming the industry's growth of 5.1% [7] - The company currently holds a Zacks Rank 4 (Sell) due to concerns over high costs, a softening consumer environment, foreign exchange volatility, and Middle East conflicts [8] Industry Comparisons - Chipotle Mexican Grill (CMG) has a Zacks Rank 2 (Buy) with a trailing four-quarter earnings surprise of 9.8% and a stock surge of 27.2% in the past year [5] - Brinker International (EAT) has a Zacks Rank 2 with a trailing four-quarter earnings surprise of 12.1% and a stock surge of 254.2% in the past year [10] - Shake Shack (SHAK) has a Zacks Rank 2 with a trailing four-quarter earnings surprise of 18.3% and a stock gain of 97% in the past year [11]
Restaurant Brands Drives Growth With Firehouse Subs in Brazil