MasterCraft Debut's New XStar Lineup at Prestigious Barrett-Jackson Auction in Scottsdale, Arizona

Core Insights - MasterCraft Boat Company is set to unveil its redesigned flagship model, the XStar, at the Barrett-Jackson Auction in Scottsdale, Arizona, from January 19-26, 2025, alongside a new partnership with Chevrolet [1][3] Group 1: Product Launch and Features - The XStar lineup includes a newly redesigned 23-foot model and an all-new 25-foot model, showcasing significant updates to enhance the boating experience [2] - Key features of the XStar include the MAAX (MasterCraft Aft Audio Experience) System for superior sound quality, a redesigned helm for intuitive control, and the Z100 tower for improved functionality [4] - The XStar is powered by the Ilmor Supercharged 6.2L engine, delivering 630 horsepower and 665 lb-ft of torque, paired with MasterCraft's SurfStar system and a redesigned hull and ballast configuration [4] Group 2: Marketing and Partnerships - The event at Barrett-Jackson serves as a launchpad for MasterCraft's partnership with Chevrolet, with the Silverado HD 2500 displayed alongside the XStar models [3] - Following the auction, MasterCraft will embark on a nationwide roadshow with over 100 stops to showcase the Silverado HD 2500 and XStar models together [3] Group 3: Company Background - MasterCraft Boat Holdings, Inc. is a leading innovator in the premium recreational powerboat market, with a strong presence in performance sport boats and pontoon boats [7] - The company has a rich history of innovation since its founding in 1968, aiming to build the world's best ski, wakeboard, wakesurf, and luxury performance powerboats [6]