Portable Blenders Markets and Consumer Behaviour Analysis, 2018-2030, Featuring Cuisinart, PopBabies, Sunbeam Products, BILACA, Hamilton Beach Brands, Keyton, Little Bees, BlendJet, nutribullet, BLENDi

Market Overview - The global portable blenders market is projected to reach USD 323.6 million by 2030, growing at a CAGR of 12.4% from 2025 to 2030 [1] - The market value in 2024 is estimated at USD 162.9 million [5] Key Drivers - Rising demand for healthy drinks as a fitness and wellness trend among adults [2] - Increasing preference for portable and space-saving kitchen appliances due to hectic lifestyles and lack of time for food preparation [2] - Growth in dual-earner households globally, boosting demand for convenient kitchen appliances [2] - Higher inclination of consumers in kitchen-less residences towards portable kitchen appliances [4] - Rising popularity of co-living spaces and hotel-style blocks, where shared communal spaces increase the potential for portable small kitchen appliances like portable blenders [4] Market Segmentation By Material - The plastic segment accounted for the largest revenue share of 53.6% in the global portable blenders industry in 2024 [6] By Distribution Channel - The offline segment held the largest revenue share in 2024, driven by the extensive availability of portable blenders in supermarkets, hypermarkets, and consumer electronics outlets [6] By Region - North America led the global market with a revenue share of 30.2% in 2024, driven by health-conscious lifestyles, convenience focus, and the growing popularity of fitness and wellness cultures in the U.S. and Canada [6] Competitive Landscape - Key players in the market include Cuisinart, PopBabies, Sunbeam Products, Inc., BILACA, Hamilton Beach Brands, Inc., Keyton, Little Bees, BlendJet, nutribullet, LLC, and BLENDi [11] Future Trends - The report provides actionable recommendations to uncover new revenue streams and guide strategic business decisions [6] - It includes market estimates and forecasts from 2018 to 2030, growth opportunities, trend analyses, and segment and regional revenue forecasts [6]