SYF Offers Greater Flexibility With Apple Pay's Pay Later Feature

Synchrony Financial and Apple Pay Integration - Synchrony Financial has enabled the Pay Later feature of Apple Pay for eligible Synchrony Preferred Mastercard, Synchrony Plus World Mastercard, and Synchrony Premier World Mastercard holders, offering flexibility in payment options [1] - Cardholders must add their Synchrony Mastercard to Apple Wallet to use Apple Pay, and during checkout, they can select the Pay Later option to view promotional offers [2] - Apple Pay ensures a secure and private payment experience, as transaction details remain confidential and are not stored by Apple [3] Expansion Plans and Customer Benefits - Synchrony plans to extend the fixed monthly payment option to a broader range of Apple Pay users and will allow customers to view and redeem rewards during checkout later this year [4] - The move aims to provide greater choice and flexibility at checkout, potentially boosting consumer purchasing power by offering financing solutions that avoid lump-sum payments [5] Financial Impact and Growth Potential - The integration of simplified digital transactions and diversified credit needs is expected to attract new customers and retain existing ones, potentially increasing Synchrony's loan interest and fees, which grew by 10.5% year-over-year in the first nine months of 2024 [6] - Synchrony's digital and analytics expertise, supported by acquisitions, partnerships, and tech investments, has strengthened its position and secured agreements with leading retailers and manufacturers [7] Share Price Performance and Industry Comparison - Synchrony's shares have gained 89.6% in the past year, significantly outperforming the industry's 24.5% growth [8] - The company currently holds a Zacks Rank 3 (Hold) [8] Other Finance Stocks to Consider - Intercorp Financial Services (IFS) has a Zacks Rank 1 (Strong Buy) and has seen its 2025 earnings estimate improve by 48.2% from 2024, with revenue growth expected at 9% [10] - Ameriprise Financial (AMP) holds a Zacks Rank 2 (Buy) and has a 2025 earnings estimate improvement of 14.6% from 2024, with revenue growth projected at 7.6% [11] - Civista Bancshares (CIVB) also holds a Zacks Rank 2 (Buy) and has a 2025 earnings estimate improvement of 8.2% from 2024, with revenue growth expected at 6.4% [12] - Shares of Intercorp Financial Services, Ameriprise Financial, and Civista Bancshares have gained 28.2%, 45.8%, and 21.8%, respectively, in the past year [13]