Verb(VERB) Newsfilter·2025-01-21 13:30Core Points - Verb Technology Company, Inc. has announced a new distribution deal with Cheddar for its TV show "Go Fund Yourself," which aims to disrupt the crowdfunding industry [1][6] - The show will debut on January 30, 2025, airing weekly in a prime-time slot, providing significant exposure for entrepreneurs seeking funding [2][5] - The innovative format allows viewers to invest in companies in real-time while watching the show, enhancing engagement and investment opportunities [3][9] Company Overview - Verb Technology Company operates the MARKET.live platform, a livestream social shopping destination that merges e-commerce with entertainment [9] - The company is headquartered in Las Vegas, NV, and has production studios in Los Alamitos, California [9] - The "Go Fund Yourself" show combines interactive TV with crowdfunding, allowing viewers to make investments directly through onscreen icons [9] Industry Impact - The partnership with Cheddar, which reaches over 40 million homes and has more than 3 million monthly viewers, provides unprecedented visibility for featured issuers [1][5] - The show is designed to appeal to a millennial audience, leveraging Cheddar's digital-first approach to engage younger investors [7][8] - By offering a platform for entrepreneurs to present their businesses, the show aims to democratize access to investment opportunities previously reserved for insiders [6][9]