GNRC Launches Most Powerful Air-Cooled Generator Featuring 28kW Model

Core Insights - Generac Holdings Inc. has launched a new 28kW home standby generator, the most powerful air-cooled generator available, expanding its product range from 10kW to 28kW [1] - The new generator line integrates with other Generac products, enhancing home energy solutions and providing improved reliability and efficiency [2][3] Product Features - The new generators feature built-in cellular connectivity for real-time monitoring, advanced controllers with electronic oil-level sensing, gas-pressure monitoring, and an all-aluminum cabinet for durability [2] - An industry-first Electronic Fuel and Ignition Control (EFIC) system is included for better motor performance and fuel efficiency, along with a robust automatic transfer switch with surge protection [3] Market Context - In 2024, the U.S. experienced 1.5 billion hours of power outages, the highest since 2010, with power quality declining and costs rising by 30% since 2020, indicating a growing need for reliable backup power solutions [4] - Generac has updated its 2024 revenue expectations to a 5-9% increase, up from the previous guidance of 4-8%, due to heightened demand for home standby and portable generators [5] Growth Strategy - The company is investing in the production of home standby generators and expanding its residential dealer network, which reached 9,100 dealers by the end of Q3 2024, an increase of 400 dealers from the end of 2023 [6] - Generac sees significant growth potential in the domestic market, with only about 6% of homes currently equipped with standby generators, suggesting a substantial opportunity for expansion [7] Stock Performance - Generac's stock has increased by 39.8% over the past year, outperforming the industry growth of 15.4% [8]