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Gelteq Appoints Matthew Jones as Head of Sports Performance

Company Overview - Gelteq Limited is a global biotechnology company specializing in the formulation, development, and manufacturing of ingestible gel technology [3] - The company is headquartered in Melbourne, Australia and trades on NASDAQ under the ticker GELS [3] - Gelteq focuses on five core verticals: pharmaceuticals, over-the-counter medications, nutraceuticals, animal medications, and sports nutrition [3] Recent Developments - Gelteq announced the appointment of Matthew Jones as Head of Sports Performance to expand its sports vertical [1] - Jones has over 12 years of experience in elite sports and currently serves as Head of Nutrition for the United Arab Emirates Football Association and as a consultant for the Boston Celtics [2] - The company aims to enhance the adoption of its gel-based delivery platform in the sports sector under Jones's leadership [2] Industry Insights - The sports industry is identified as a key area where Gelteq's unique formulation can significantly improve nutrient delivery compared to traditional methods [2] - The gel-based platform is expected to provide better nutrient and supplement absorption, particularly for athletes [2]