Tripadvisor Launches All-New Trendcast Report on the Future of Travel

Trend Overview - Tripadvisor launches its first Trendcast report, exploring trends reshaping travel and predictions for the future [1] - The report is based on search, booking, behavioral data, and user-generated content from over one billion reviews and contributions [2] - The Trendcast serves as a roadmap for travelers and industry leaders, highlighting emerging trends and cultural shifts [3][4] Key Travel Trends Beauty Voyagers - Beauty-minded travelers are seeking unique treatments, with skincare treatment mentions up 87% in Tripadvisor forums and beauty bookings up 400% [4] - Popular destinations include Ayurvedic retreats in Sri Lanka and South Korean spas featuring snail mucin treatments [5] Time Tripping - Remote and hybrid work has redefined travel, with "work-cations" becoming mainstream [6] - Tripadvisor searches for 'open late' and '24-hours' have more than doubled (110%) over the last year [6] - Example: The Nautilus Maldives offers no schedules or closing times, including 2 a m deep-tissue massages and 24-hour dining [7] Written in the Stars - Spiritual experiences are in demand, with searches for 'astrology,' 'tarot,' and 'full moon' bookings up over 500% in the last two years [8] - Example: The Standard in London offers monthly zodiac retreats, while Costa Navarino's Mandarin Oriental includes crystal healing readings on its spa menu [9] Investigative Eating - Conversations around food sustainability are up 65% across reviews and forums [10] - Attractions like farms and farmers markets are growing 1,400% faster than the broader food and drink experience category [10] - Example: Travelers visit destination restaurants like Don Julio in Argentina or participate in seasonal events like maple syrup tapping in Vermont [11] Nano Neighborhoods - Travelers are focusing on specific neighborhoods, with neighborhood attraction pages on Tripadvisor growing 134% faster than the average for attractions [12] - Example: Sevilla's Centro Histórico saw traffic grow by 97% year-on-year, and Chicago's Wrigleyville saw a 72% year-on-year increase [13] Solo Social - Solo travel is now aspirational, with 36% of solo travelers citing 'meeting new people' as a primary motivation [14] - Solo travelers are 60% more likely to mention 'making friends' in their reviews [14] - Example: Small group tours in London's historical pubs or full-day tours of Iceland's south coast cater to solo travelers [15] Methodology - The Trendcast is based on data from Tripadvisor's global user base, including searches, reviews, clicks, page views, bookings, and forum conversations over the last two years [15] About Tripadvisor - Tripadvisor is the world's largest travel guidance platform, helping millions of users each month with planning, booking, and taking trips [16] - The platform features over one billion reviews and contributions, offering guidance on accommodations, experiences, restaurants, and nearby attractions [16] - Tripadvisor LLC is a wholly owned subsidiary of Tripadvisor, Inc (Nasdaq: TRIP) [17]