TEF's Unit Offers Perplexity Pro AI Services to Spain-based Customers

Core Insights - Telefonica's subsidiary Movistar has launched a 12-month free subscription to Perplexity Pro, an AI-powered response engine, showcasing the company's commitment to integrating advanced technology in the telecom sector [1][5] - The collaboration with Perplexity aims to enhance user experiences through AI, with significant investments from Telefonica's corporate venture capital division, Wayra, and other notable investors [5] Group 1: Product Offering - Movistar users can activate their Perplexity Pro subscription via the Movistar website or the miMovistar app, allowing up to five individuals to share the benefits [4] - Perplexity Pro utilizes advanced AI models to facilitate personalized communication and deeper engagement through follow-up questions [2] Group 2: Technological Capabilities - Perplexity Pro can analyze uploaded files and images, providing real-time insights and summaries, and retrieving relevant information from the Internet [3] - The service has been integrated into Movistar Plus+, enabling users to interact with AI through voice commands and receive real-time responses displayed on their screens [6] Group 3: Strategic Partnerships - Telefonica's partnership with Perplexity has expanded to Brazil and the United Kingdom, with plans for further rollout in other markets [5] - Movistar has also collaborated with Xbox to enhance the esports ecosystem in Colombia, offering access to high-quality games and training programs [7] - A partnership with Tigo aims to improve mobile connectivity for millions of Colombians, enhancing overall mobile experience [8] Group 4: Market Performance - Telefonica currently holds a Zacks Rank 3 (Hold), with its shares declining 6% over the past year, compared to a 17.3% decline in the industry [9]