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Oracle Named a Leader in IDC MarketScape Worldwide Point-of-Sale Software for Quick Service/Fast-Casual and Full-Service Restaurants 2024 Vendor Assessments
ORCLOracle(ORCL) Prnewswire·2025-01-28 12:45

Core Insights - Oracle has been recognized as a 'Leader' in the IDC MarketScape Worldwide 2024 Vendor Assessment for both Quick Service/Fast-Casual and Full-Service Restaurant sectors, highlighting its strong position in the point-of-sale (POS) market [1][2] - The IDC MarketScape reports emphasize Oracle's unique ability to provide an enterprise perspective and robust security protocols, which are critical for restaurant operators [1][2] Group 1: Market Position and Recognition - Oracle's recognition as a leader in both restaurant sectors underscores its commitment to offering highly configurable POS options that support enterprise growth and revenue generation [2] - The IDC MarketScape for Quick Service/Fast-Casual noted Oracle's focus on integrations that allow for a composable architecture, enhancing its ecosystem for restaurant brands [2] - In the Full-Service Restaurant sector, Oracle Simphony's MACH architecture is positioned to effectively bridge online and physical operations, driving revenue and improving workflows [2][3] Group 2: Product Features and Innovations - Oracle's Simphony POS product is designed to enhance loyalty member acquisition and improve customer lifetime value, which is essential for increasing repeat visits [3] - The product also includes industry-specific back-office tools for inventory and workforce management, simplifying payment processing and enhancing data visibility [3] - Oracle's hardware and mobile solutions cater to the need for consumer-grade mobility products, improving experiences for both guests and staff in full-service restaurants [3] Group 3: Research Methodology and Framework - The IDC MarketScape employs a rigorous scoring methodology based on qualitative and quantitative criteria to assess vendors' competitive fitness in the market [5] - This framework provides technology buyers with a comprehensive assessment of the strengths and weaknesses of current and prospective vendors [5]