Group 1 - The "Northeast Joy Festival" successfully showcased Northeast culture and traditions, attracting over 30.52 million viewers through online and offline channels [1][5][6] - The event featured various performances, including traditional Northeast folk arts like Er Ren Zhuan and modern interpretations of classic songs, highlighting the diversity of Northeast cultural expressions [2][3] - The collaboration between Kuaishou and Shenyang's cultural tourism bureau emphasizes the integration of short video and live streaming platforms in promoting local cultural tourism [5][6] Group 2 - The event included multiple activities, such as a New Year opera gala and a lantern lighting ceremony, enhancing the immersive experience of Northeast traditions [3][4] - Kuaishou's initiatives, like the "Shenyang New Year Bathing Carnival," have generated significant online engagement, with related topics reaching over 500 million views [4] - Officials from Shenyang highlighted the importance of cultural tourism as a key driver for urban development and expressed intentions to deepen collaborations with new media platforms like Kuaishou [6]
民俗民乐奏响沈阳故宫广场,超3052万人次云观看快手“东北喜乐会”