Chipotle: Good Portions Keep Diners Coming Back Amid Rising Prices
Consumers are willing to pay higher prices at fast-casual restaurants if they get good portions, quality ingredients and value for the money, Chipotle executives said Tuesday (Feb. 4).Reporting the company’s results for the fourth quarter, executives said Chipotle’s food, beverage and packaging costs rose to 30.4% of total revenue in the fourth quarter, up from 29.7% in the same quarter a year earlier.In a Tuesday earnings release, the company attributed this increase in part to using more ingredients “as w ...