Meridianbet Listed on Oracle's Global Tech Reference Page

Core Insights - Meridianbet, the sports betting and iGaming division of Golden Matrix Group, has been recognized on Oracle's Global Reference Page for its innovative AI-driven approach to customer engagement and marketing solutions [1][2][4]. Company Recognition - Meridianbet is the first and only betting company from Southeast Europe to be featured on Oracle's Global Reference Page, highlighting its advanced use of Oracle technology [2][3]. - This recognition positions Meridianbet alongside major global enterprises that leverage AI for optimizing business operations [3][4]. AI-Driven Marketing and Engagement - The company has developed a fully integrated real-time marketing and player engagement system using Oracle tools, allowing for instant customer segmentation and AI-driven personalization [5][7]. - Meridianbet's AI model adapts in real-time to send targeted offers based on player habits, maximizing marketing impact while controlling costs [6][8]. Efficiency and Growth - The data-driven approach has led to improved customer lifecycle value, reduced acquisition costs, and enhanced engagement efficiency, all while ensuring compliance with industry regulations [8]. - Meridianbet's AI-powered engagement model not only benefits its direct-to-consumer business but also strengthens its B2B partnerships by providing scalable, technology-driven solutions [9][10]. Technological Leadership - Meridianbet is part of the "5% Club," indicating that it has built and owned its technology from the start, allowing for faster innovation and seamless AI integration [11]. - The company has recently secured a Brazilian operating license, demonstrating its commitment to long-term cost efficiency and operational scalability through AI-driven customer acquisition and retention tools [11].