Bumble sunsets acquired apps, Fruitz and Official, to cut costs

Bumble is discontinuing its two acquired apps, the dating and relationship apps Fruitz and Official. The move was shared during the company’s fourth-quarter earnings call.As explained by CEO Lidiane Jones during the call, the choice to discontinue Fruitz, a French dating app, and Official, an app designed to help couples strengthen their relationships, allows the company to focus on its core businesses, Bumble and Badoo.  However, the move appears to contradict the company’s previous statements made in the ...