Gen Digital (GEN) Prnewswire·2025-02-19 20:00Core Insights - Norton has launched Genie Scam Protection and Genie Scam Protection Pro, which utilize advanced AI to detect scams across various platforms including texts, phone calls, emails, and web [1][2][3] - The AI technology in Norton Genie continuously learns from user interactions, enhancing its effectiveness in identifying potential scams [2][3] - The new scam protection features are included at no extra cost in various Norton Cyber Safety products, providing proactive defense against scams [3][4] Product Features - Genie Scam Protection includes features such as Safe SMS, Safe Web, Scam Assistant, Norton Private Browser, Safe Call, and Safe Email, all designed to detect and block scams [6] - Safe SMS analyzes the meaning of words in text messages to identify sophisticated scams, while Safe Web offers protection during online shopping and browsing [6] - Scam Support and Reimbursement services assist users in recovering lost funds due to scams, enhancing customer confidence in using Norton products [6] Market Position - Norton is recognized as a leader in AI-powered scam detection, continuously innovating to stay ahead of evolving scam tactics [2][3][5] - The company aims to integrate additional technologies, such as deepfake detection, into its products to further enhance user protection [5] - Norton is part of Gen Digital, a global company focused on providing digital safety solutions, and is committed to empowering users with trusted protection [8]