Lee Enterprises(LEE) GlobeNewswire·2025-02-20 17:45Core Insights - Lee Enterprises Inc has partnered with VeeFriends to produce original weekly comics that will be published in Lee's publications starting February 23, 2025 [1][3] - VeeFriends is an entertainment company created by Gary Vaynerchuk, featuring a universe of 251 characters aimed at inspiring and connecting with audiences [2][7] - The partnership aims to enhance reader experiences through engaging content, leveraging the popularity of comics in both print and digital formats [5][6] Company Overview - Lee Enterprises operates in 72 markets across 25 states, focusing on local news, information, and advertising [1][7] - The company emphasizes quality journalism and digital innovation, aiming to deliver valuable content and advertising solutions [7] Partnership Details - The comics will feature characters like Brave Bison, Empathy Elephant, and Fearless Fairy, who use their superpowers to help humanity [3] - To celebrate the launch, live streaming events called "Draw Offs" will be held, allowing audiences to see the creative process and submit their own comic contributions [4] Strategic Goals - The collaboration with VeeFriends is part of Lee Enterprises' strategy to provide world-class content partnerships that enhance reader engagement [5][6] - The partnership is expected to bring positivity and inspiration to audiences, showcasing VeeFriends' creativity in cartooning [6]