How Walmart won over wealthy shoppers

Walmart is known for attracting penny-pinchers.Yet lately, the discounter is drawing wealthier shoppers to its website and stores.Most of Walmart's market share gains in the fiscal fourth quarter came from upper-income consumers, households with an annual income of more than $100,000, Chief Financial Officer John David Rainey said on a Thursday earnings call.That traction with affluent shoppers has gained momentum for more than two years, as Walmart wooed inflation-weary customers and appealed to newer or l ...