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Dillard’s Introduces Style by Simkins for Antonio Melani
DDSDillard's(DDS) GlobeNewswire·2025-02-24 14:00

Core Insights - Dillard's, Inc. has launched a new collection called Style by Simkins for Antonio Melani, available both online and in stores nationwide [1][2] - The collection is inspired by the coastal elegance of Beaufort, South Carolina, featuring vibrant colors, graceful silhouettes, and modern geometric patterns [2] - The collection includes Spring/Summer dresses, separates, footwear, swimwear, and coverups in sizes ranging from 0-18 and XS to XL, available for a limited time [2] Company Overview - Antonio Melani is Dillard's largest ladies' apparel brand, established in 2001, initially focusing on footwear before expanding to apparel and handbags [4] - The brand aims to provide a high-end collection that combines sophistication with current styling, catering to the modern woman's career and social needs [5] - Antonio Melani emphasizes luxury fabrications and is available at Dillard's locations and online [5] Designer Profile - Natalie Simkins, the creator of Style by Simkins, is a fashion stylist and content creator known for blending high and low price points to create timeless looks [3] - Simkins focuses on helping individuals build versatile wardrobes that reflect personal style while being budget-conscious [3]