Matterport(US:MTTR) Globenewswire·2025-02-25 14:00Core Insights - Matterport, Inc. has launched the Matterport Marketing Cloud, an all-in-one platform designed to streamline real estate marketing for agents and property marketers [1][2][4] - The platform integrates media creation, editing, distribution, and analytics, allowing agents to publish listings quickly and efficiently [2][3] - Matterport Marketing Cloud aims to enhance agent productivity and competitiveness in the real estate market by providing advanced marketing tools [4][6] Product Features - The Matterport Marketing Cloud offers a Digital Pro package that delivers a complete marketing package within 1 to 2 business days in major metropolitan areas [3] - Key features of the package include 3D virtual tours, high-resolution photos, polished videos, AI-generated property descriptions, and detailed floor plans [5] - The platform includes a defurnish tool that allows agents to present properties in a clutter-free manner, enhancing visual appeal [3][5] Market Positioning - The introduction of Matterport Marketing Cloud is part of the company's 2025 Winter Release, which includes new tools for various stakeholders in the real estate industry [6] - The platform is designed to help agents stand out in a competitive market by increasing engagement and conversion rates for listings that utilize Matterport 3D tours [4][6] - Matterport's technology is positioned as an "easy button" for real estate marketing, enabling agents to focus on business growth rather than manual tasks [6] Company Overview - Matterport, Inc. is a leader in digital twin technology and spatial data capture, transforming buildings into data to enhance their value and accessibility [8] - The company has created millions of digital twins across over 177 countries, impacting various stages of the building lifecycle from planning to marketing [8]