Pixalate’s LATAM Top 100 Mobile Bundle IDs: ‘Grindr’ No. 1 in Brazil & Mexico on Apple App Store, ‘TeraBox’ Leads on Google Play Store in Mexico in January 2025

Core Insights - Pixalate's research indicates that the 'Grindr' Bundle ID (319881193) is the leader in programmatic ad spend in Brazil and Mexico on the Apple App Store, while 'Flashscore' (eu.livesport.flashscore_com) ranks first in Brazil on the Google Play Store [1][4][5] Group 1: LATAM Mobile App Rankings - The January 2025 report includes the Top 100 LATAM Mobile App Bundle IDs for Open Programmatic Mobile Advertising on both Google Play Store and Apple App Store, focusing on key markets like Brazil and Mexico [1][2] - In Brazil, the top three apps on the Apple App Store are 'Grindr', 'Moovit', and 'Amerigo File Manager' [4] - For the Google Play Store in Brazil, the leading apps are 'Flashscore', 'iCSee', and 'TeraBox' [5] - In Mexico, 'Grindr' also leads on the Apple App Store, followed by 'Words of Wonders' and 'Wattpad' [6] - The top apps on the Google Play Store in Mexico include 'TeraBox', 'Grindr', and 'Wattpad' [7] Group 2: Research Methodology - Pixalate's data science team analyzed over 22 billion impressions from app traffic on both app stores to compile the rankings, focusing on open programmatic advertising volume after removing invalid traffic [3]