Workflow
Flywire Acquires Sertifi to Accelerate Travel Business and Expand Offering to Support Over 20,000 Hotel Locations Globally
FLYWFlywire(FLYW) GlobeNewswire·2025-02-25 21:05

Core Insights - Flywire Corporation has acquired Sertifi for 330million,enhancingitstravelpaymentstechnologyandexpandingitsfootprintinthehospitalitysector[1][4]Sertifisplatformdigitizeshospitalityworkflowsandpayments,integratingwithmajorPropertyManagementSystemsandcateringsolutions,whichpositionsFlywiretotapintonewsubsegmentsofthetravelindustry[2][3]Theacquisitionisexpectedtogenerateapproximately330 million, enhancing its travel payments technology and expanding its footprint in the hospitality sector [1][4] - Sertifi's platform digitizes hospitality workflows and payments, integrating with major Property Management Systems and catering solutions, which positions Flywire to tap into new subsegments of the travel industry [2][3] - The acquisition is expected to generate approximately 35-40 million in revenue for Flywire in FY 2025, with growth rates anticipated to exceed Flywire's average [4] Company Overview - Flywire is a global payments enablement and software company, combining a proprietary global payments network with vertical-specific software to facilitate complex payments [6][8] - Sertifi serves a diverse client base, including major hotel brands like Marriott and Hilton, and has been recognized as the "Best Payments Processing Software" in the 2025 HotelTechAwards [2] Strategic Implications - The acquisition allows Flywire to leverage Sertifi's established integrations and expertise in hotel workflows, potentially accelerating the adoption of its solutions in the hospitality sector [3][4] - Sertifi's focus on event bookings and group sales aligns with Flywire's strategy to enhance its travel vertical, unlocking new growth opportunities [3]