Pacvue Launches Walmart Display Campaign Management to Seamlessly Create and Manage Onsite Display Campaigns

Core Insights - Pacvue has launched Walmart Display Campaign Management, allowing advertisers to create and manage onsite display campaigns through its platform, enhancing workflow and audience targeting capabilities [1][2][4] Company Overview - Pacvue is a leading commerce acceleration platform that integrates retail media, commerce management, and measurement, serving over 70,000 brands and agencies across more than 95 retailers globally [5] New Features and Benefits - The new campaign management tool enables advertisers to manage campaign attributes, item sets, creatives, and audience targeting directly through Pacvue's integration with Walmart Connect [2][3] - Enhanced features include comprehensive campaign management, advanced audience targeting using Walmart's first-party data, actionable reporting, and optimizations for budget management and campaign rules [6]