Ferguson Bath, Kitchen & Lighting Gallery and Build.com now Ferguson Home

Core Concept - Ferguson Bath, Kitchen & Lighting Gallery and Build.com will operate under a unified brand name, Ferguson Home, enhancing customer experience in kitchen, bath, lighting, and home improvement sectors [1][2][6] Group 1: Brand Integration - The transition to Ferguson Home signifies a strategic milestone, creating a fully integrated shopping experience that combines e-commerce and showroom-based services [2][3] - Ferguson Home aims to provide a seamless omnichannel brand that merges digital and physical shopping experiences [2][4] Group 2: Customer Experience - The new brand identity allows trade professionals and homeowners to shop conveniently according to their project needs, supported by advanced technology and expert associates [3][4] - Customers will benefit from a consistent name across all platforms, enhancing the overall shopping experience while maintaining existing support and expertise [8] Group 3: Operational Changes - The transition will officially begin on February 25, 2025, with the launch of FergusonHome.com, while Build.com will remain operational for six months to ensure a smooth transition [6][9] - All marketing materials, store signage, and online visuals will be updated to reflect the new identity, reinforcing the brand's presence [6][7] Group 4: Company Overview - Ferguson is the largest value-added distributor in the North American construction market, with sales of $29.6 billion in FY'24 and approximately 35,000 associates across nearly 1,800 locations [10]