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MNST Q4 Earnings Miss, Robust Energy Drink Sales Boost Revenues
MNSTMonster(MNST) ZACKS·2025-02-28 17:50

Core Insights - Monster Beverage Corporation's fourth-quarter 2024 results showed adjusted earnings of 38 cents per share, missing the Zacks Consensus Estimate of 40 cents, and remaining flat year over year [2] - Net sales reached 1.81billion,exceedingtheZacksConsensusEstimateof1.81 billion, exceeding the Zacks Consensus Estimate of 1.79 billion, with a year-over-year growth of 4.7% [2] Financial Performance - Adjusted earnings missed expectations, while net sales grew, indicating a mixed financial performance [2] - The company faced a negative impact of 52.3millionfromunfavorablecurrencytranslations,butnetsalesincreasedby7.852.3 million from unfavorable currency translations, but net sales increased by 7.8% on a currency-adjusted basis [2] - The cost of sales was 809.6 million, up 2.3% year over year, with gross margin expanding by 110 basis points to 55.3% [13] Segment Performance - Sales of Monster Energy drinks rose 4.5% to 1.67billion,withanegativeimpactof1.67 billion, with a negative impact of 49 million from currency rates [10] - Strategic Brands segment saw an 11.1% increase in net sales to 102million,withacurrencyadjustedgrowthof14.7102 million, with a currency-adjusted growth of 14.7% [11] - Alcohol Brands segment experienced a decline of 0.8% in net sales to 34.9 million due to soft sales volume [12] Market Trends - The energy drink category in the U.S. showed sustained growth, with increased household purchases and per-person consumption [5] - Internationally, net sales outside the U.S. rose 11.7% to 711.5million,accountingforapproximately39.3711.5 million, accounting for approximately 39.3% of total net sales [9] - The Latin American market exhibited the highest growth at 20.2%, while EMEA and APAC regions grew by 14.4% and 11.8%, respectively [9][8] Cost and Margin Analysis - Adjusted operating expenses increased by 5.5% year over year to 488.7 million, influenced by higher impairment charges and payroll expenses [14] - Selling expenses as a percentage of net sales rose to 10.7%, while distribution costs decreased to 4.3% [15] Financial Health - The company ended 2024 with cash and cash equivalents of 1.5billionandtotalstockholdersequityof1.5 billion and total stockholders' equity of 6 billion [16] - No share repurchases were made in the fourth quarter, with approximately $500 million available for buyback under the existing program [16]