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Banana Republic Debuts Exclusive Capsule Collection Inspired by the HBO® Original Series The White Lotus
GAPThe Gap, Inc.(GAP) Prnewswire·2025-03-03 15:01

Core Insights - Banana Republic, a brand under Gap Inc., is launching an exclusive capsule collection inspired by HBO's Emmy-winning series, The White Lotus, in collaboration with Warner Bros. Discovery Global Consumer Products [1][2] Collection Overview - The White Lotus collection features 24 pieces of men's and women's apparel and accessories, designed to reflect the show's themes of adventure and travel, with vibrant colors and graphic prints [2][3] - The collection includes premium fabrics such as sustainable European Flax linen, lightweight cotton poplin, and 100% silk, emphasizing Banana Republic's commitment to craftsmanship [3] Marketing and Campaign - The campaign for the collection features Patrick Schwarzenegger and Shanina Shaik, showcasing an elevated lifestyle that aligns with both The White Lotus and Banana Republic [4][5] - The collection will be available starting March 6, 2025, in 26 select stores and online, with prices ranging from 40to40 to 300 [5] Company Background - Banana Republic, founded in 1978, aims to inspire modern explorers with high-quality collections and experiences [6] - Warner Bros. Discovery Global Consumer Products extends the company's entertainment brands into consumer products, partnering with various licensees for merchandising programs [7]