Kroger Creates New eCommerce Unit to Accelerate Online Growth

Core Viewpoint - Kroger Co. has announced the creation of a new eCommerce business unit, appointing Yael Cosset as the executive vice president and chief digital officer to lead this initiative, emphasizing the importance of accelerating eCommerce growth [1][2]. Group 1: Leadership and Responsibilities - Yael Cosset will oversee technology and data while expanding his responsibilities to include the new eCommerce unit [2]. - As chief digital officer, Cosset aims to enhance the online shopping experience for customers, focusing on fresh and affordable food [2]. - Cosset has a history of leading Kroger's digital strategy and technology transformation, which has improved the shopping experience for customers [3][5]. Group 2: Financial Performance - Kroger's eCommerce sales reached $13 billion in 2024, highlighting the significant growth in this segment [2]. Group 3: Alternative Profit Portfolio - Cosset also manages Kroger's Alternative Profit portfolio, which includes various businesses such as 84.51˚, Kroger Personal Finance, and Kroger Precision Marketing [4].