
Company Overview - JAKKS Pacific, Inc. is a leading designer, manufacturer, and marketer of toys and consumer products, headquartered in Santa Monica, California [6] - The company offers a variety of proprietary brands and entertainment-inspired products, including partnerships with major franchises [6] Product Launch - JAKKS Pacific, in collaboration with Warner Bros. Discovery Global Consumer Products, has launched a new line of Harry Potter House Robes, exclusively available at Walmart for $39.97 [1][2] - The robes are designed for authenticity and comfort, featuring embroidered house crests, colored lining, and a hidden wand pocket, making them suitable for cosplay and themed events [3][4] Market Positioning - The Harry Potter franchise remains a significant cultural phenomenon, with over 25 years of popularity, supported by various media including films, stage productions, and video games [7][8] - The new product line aims to cater to fans of all ages, enhancing their experience of the Harry Potter universe through high-quality merchandise [4][10] Strategic Partnerships - The collaboration with Warner Bros. Discovery Global Consumer Products allows JAKKS Pacific to leverage the extensive reach and popularity of the Harry Potter brand [1][11] - Warner Bros. Discovery Global Consumer Products is recognized for its innovative licensing and merchandising programs, enhancing the visibility of JAKKS Pacific's offerings [11]