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去年又亏了224亿,蔚来留在“牌桌上”有多难?
Jin Rong Jie·2025-03-24 07:08

Core Viewpoint - NIO Inc. reported a significant net loss of 22.4 billion RMB in 2024, despite achieving record revenue and increased vehicle deliveries, raising concerns about its financial sustainability in a competitive market [1][2]. Financial Performance - NIO's total revenue for 2024 reached 65.732 billion RMB, marking an 18.2% year-over-year increase, with Q4 revenue at 19.703 billion RMB, up 15.2% year-over-year and 5.5% quarter-over-quarter [1]. - The total vehicle deliveries for 2024 were 221,970 units, reflecting a 38.7% increase, with Q4 deliveries at 72,689 units, a 45.2% year-over-year rise and 17.5% quarter-over-quarter [1]. - The overall gross margin for 2024 was 9.9%, an increase of 4.4 percentage points from the previous year, while Q4 gross margin was 11.7%, up 4.2 percentage points year-over-year and 1 percentage point quarter-over-quarter [1]. Losses and Expenses - NIO's net loss for the year was 22.402 billion RMB, an 8.1% increase compared to the previous year, with Q4 net loss at 7.112 billion RMB, a 32.5% year-over-year increase and 40.6% quarter-over-quarter [2]. - The company's R&D expenses for 2024 were 13.037 billion RMB, exceeding that of competitors like Li Auto, while sales, general, and administrative expenses rose by 22.2% to 15.741 billion RMB [2]. - NIO's interest and investment income dropped significantly to 854 million RMB, a 61.4% decrease from the previous year, with equity investment losses turning from a profit to a loss exceeding 500 million RMB [2]. Future Outlook - For Q1 2025, NIO anticipates vehicle deliveries between 41,000 and 43,000 units, representing a year-over-year growth of approximately 36.4% to 43.1%, with projected revenue between 12.367 billion and 12.859 billion RMB, a year-over-year increase of 24.8% to 29.8% [3]. - NIO's chairman emphasized the need for cost reduction and efficiency improvements, aiming for profitability by Q4 2025 [3]. - New vehicle launches are planned across NIO's three brands, with significant models set to debut in 2025 [3]. Market Sentiment - Analysts from Citigroup and Nomura express cautious views on NIO, predicting a decline in automotive profit margins due to seasonal sales factors and competitive pressures [4][5]. - Citigroup has adjusted its target prices for NIO's U.S. and Hong Kong stocks, reflecting a more conservative outlook on the company's performance [4].