持续深入技术无人区，华为打造折叠屏赛道“新范式”

Core Insights - Huawei continues to lead the foldable smartphone market, having pioneered the category since 2019 and maintaining over 100% annual growth for six consecutive years [4][11] - The launch of the HUAWEI Pura X marks a significant innovation, breaking traditional smartphone boundaries and offering a unique user experience [6][10] Market Position - Huawei holds a 51.29% market share in the Chinese foldable smartphone market, leading for five consecutive years despite increasing competition from brands like Honor, Vivo, Samsung, and Xiaomi [11] - The foldable smartphone market in China is projected to reach approximately 9.17 million units in 2024, reflecting a year-on-year growth of 30.8% [11] Product Innovation - The HUAWEI Pura X features a 16:10 aspect ratio, enhancing reading and viewing experiences, and incorporates advanced technologies such as AI eye movement page turning [6][8] - The device is equipped with a 3.5-inch external display, a robust hinge made from aerospace-grade materials, and supports satellite communication [8][9] Technological Advancements - Huawei has made significant strides in overcoming key challenges in the foldable screen industry, including innovations in hinge design and screen materials [14] - The company has introduced various foldable models, each contributing to the evolution of the category, such as the lightweight HUAWEI Mate X3 and the world's first commercial triple-foldable device [10][14] Ecosystem Development - Huawei is actively promoting the ecosystem for foldable devices, collaborating with partners to establish standards and enhance user experience across applications [14] - The introduction of the HUAWEI Pura X is expected to broaden consumer perceptions and future development of foldable smartphones [15]