辽宁消费品以旧换新销售突破100 万台

Core Insights - The "Liaoning Consumption Upgrade" initiative has successfully facilitated the exchange of over 1 million units of consumer goods, significantly boosting local economic activity and consumer engagement [1][2] Group 1: Sales and Economic Impact - Since the implementation of the consumption upgrade policy in 2025, 1.35 million participants have engaged in the program, benefiting from a total of 1.3 billion yuan in subsidies [1] - The initiative has driven sales exceeding 10 billion yuan across various sectors, including automobiles, home appliances, and mobile phones, contributing to a positive economic outlook [1] Group 2: Event Highlights and Recognition - The event recognized popular brands, top-selling companies, and cities with the highest potential for consumer goods exchange, enhancing community engagement and brand visibility [2] - Awards were presented to the first and 100,000th participants, promoting further participation and excitement around the initiative [2] Group 3: Future Plans and Strategies - The province plans to continue focusing on enhancing consumer welfare and promoting consumption through various outreach programs targeting rural areas, communities, schools, and enterprises [2] - Efforts will be made to optimize processes, improve services, and strengthen promotional activities to ensure the initiative meets the high-quality consumption demands of the public [2]