ERA REAL ESTATE KICKS OFF SPRING SEASON WITH BASEBALL ADVERTISING INVESTMENT, MAKING HOMEOWNERSHIP DREAMS COME TRUE

Group 1 - ERA Real Estate is launching a season-long national media campaign across Major League Baseball (MLB) and Minor League Baseball (MiLB) games, marking the first multifaceted media campaign for the brand [1][2] - The campaign includes ERA advertisements on MLB.TV, a social media strategy, and local events with MiLB teams, targeting the most-watched games during the 2025 baseball season [2][3] - The collaboration with Walker Buehler, a prominent MLB player, aims to create engaging content that highlights the brand and connects with millions of baseball fans [3][4] Group 2 - The campaign features local events called "ERA Real Estate 'Day at the Park'" to engage communities and energize fans, enhancing brand visibility at the local level [5][6] - ERA Real Estate has a strong history in the industry, focusing on community ties and local knowledge, which aligns with the campaign's objectives [6][7] - The ERA network consists of over 43,000 affiliated brokers and approximately 2,400 offices globally, emphasizing its extensive reach and local expertise [8]