Di Yi Cai Jing·2025-03-27 14:20Group 1 - BYD's high-end brand Yangwang launched the Yangwang U7, priced at around 600,000 yuan, targeting the D-class sedan market traditionally dominated by luxury fuel models [2] - The U7 features advanced technologies such as the Yisifang and Yunlian-Z, with the latter utilizing electromagnetic principles from maglev trains for electric suspension, filling a technological gap in vertical electric control [2] - The D-class electric vehicle market is expected to grow significantly, with a year-on-year increase of 69.8% in sales by January 2025, indicating a shift in consumer preferences towards high-end electric vehicles [2] Group 2 - Yangwang is promoting its high-end brand strategy through the U7, U8, and U9 models, with the U8 expected to surpass Audi A8L sales by January 2024 [3] - BYD aims to increase global sales from 4.27 million to 5.5 million units by 2025, with over 800,000 units expected to come from overseas markets, supported by high-end model expansion in Europe, South America, and Southeast Asia [3] - The company anticipates that high-end models will contribute to nearly 30% of its growth target, reflecting a strategic focus on capturing high-end market share [3]