Core Viewpoint - Wanda Hotel Development Company demonstrates resilience and growth potential despite macroeconomic fluctuations and intensified industry competition, driven by diversified business layout, refined operational management, and innovative strategies [1] Financial Performance - Total revenue for 2024 is approximately HKD 990 million, with hotel operation revenue around HKD 720 million [2] - The number of managed hotels increased to 204, with a total room count of 40,203 [2] - Revenue per available room (RevPAR) is RMB 246, average daily rate (ADR) is RMB 456, and occupancy rate is 53.9% [2] Membership Growth - The membership ecosystem accelerated, with a total of 17 million members and over 500,000 paying members by the end of 2024 [2] - During the 2024 Double Eleven shopping festival, total sales on the Fliggy platform reached RMB 291 million, a 14% year-on-year increase, maintaining the top position among domestic hotel groups for four consecutive years [2] Global Expansion - In 2024, 50 new hotels opened, bringing the total managed hotels to over 200, extending Wanda's commitment to exceptional service and unique experiences globally [3] - New hotel openings include the "Wanda Wenhua Hotel" in Istanbul and the "Wanda Jin Hua Apartment Hotel" in Bangkok, showcasing Chinese culture and expanding the brand's global footprint [3] Innovation and Efficiency - Wanda Hotel is exploring optimal hotel efficiency solutions through multi-brand strategies in Beijing and Changchun, enhancing service diversity [5] - The company launched the "Jing Sheng Hotel" in collaboration with Tencent Esports and Jingxiang Technology, targeting high-end esports enthusiasts [6] - A partnership with Huawei's HarmonyOS aims to develop a smart hotel ecosystem, starting with a smart model room project in Beijing [6] Sustainability Initiatives - As a leading national hotel brand, Wanda integrates sustainable development into its core strategy, exemplified by a strategic partnership with NIO Energy to combine high-end hotel experiences with smart electric vehicle services [7]
万达酒店发展2024年度业绩：核心业务韧性发展 全球布局彰显民族品牌实力