Large European and US organizations are prioritizing reindustrialization investments over short-term profitability

Core Insights - Large organizations in Europe and the US are prioritizing reindustrialization investments to address supply chain pressures, rising tariffs, and trade disputes, focusing on long-term strategies over short-term profitability [2][4][5] Reindustrialization Strategies - Approximately 60% of executives are committed to reindustrialization efforts despite increased costs, with 65% reducing reliance on Chinese products and planning to invest in 'friendshoring' over the next three years [2][10] - Two-thirds of organizations have an active or in-progress reindustrialization strategy, an increase from 59% in 2024 [3] Drivers of Reindustrialization - Supply chain resilience (95%) and proximity to customers (92%) are the top drivers for reindustrialization, with rising tariffs being a significant concern for 93% of executives [5][6] - More than half of executives in key sectors view tariffs as a catalyst for reshoring and reindustrialization efforts [6] Investment Trends - Cumulative investments in reindustrialization are projected to reach $4.7 trillion over the next three years, up from $3.4 trillion in 2024 [8] - Over half of organizations have invested in nearshoring or reshoring, with 35% planning to increase nearshoring investments in 2025 [8][9] Manufacturing Capacity Changes - Onshore and nearshore operations are expected to account for 48% and 24% of total manufacturing capacity, respectively, in the next three years [9] - 'Friendshoring' is anticipated to account for 41% of total manufacturing capacity, increasing from 37% in 2024 [10] Technological Advancements - 62% of organizations are focusing on upgrading manufacturing facilities with advanced technologies, with over half achieving more than 20% cost savings through digital technologies [11] - Critical technologies such as data analytics and AI/Machine Learning are being prioritized to support reindustrialization efforts [12] Sustainability Focus - 73% of organizations believe reindustrialization will promote sustainable and eco-friendly manufacturing practices, a significant increase from 56% in 2024 [13]