Core Insights - FAT Brands has launched the first co-branded location of Round Table Pizza and Marble Slab Creamery in Oakland, CA, marking its 10th co-branding initiative to date [1][2]. Company Overview - FAT Brands is a global franchising company that owns 18 restaurant brands and operates over 2,300 units worldwide, focusing on fast casual, quick-service, and casual dining concepts [4]. - Round Table Pizza has been recognized for its high-quality ingredients and hand-crafted pizzas since its founding in 1959, with approximately 400 locations across the United States [5]. - Marble Slab Creamery has been innovating in the ice cream sector for over 40 years, known for its homemade, small-batch ice cream and unique frozen slab technique [3][6]. Co-Branding Strategy - The co-branding of Round Table Pizza and Marble Slab Creamery aims to enhance the guest experience by offering complementary food options, combining the rich flavors of pizza with the sweetness of ice cream [2].
FAT Brands Celebrates 10th Co-Brand/Tri-Brand to Date with New Round Table Pizza and Marble Slab Creamery Pairing