Keyp(KEY) Prnewswire·2025-04-01 13:07Core Insights - The KeyBank 2025 Financial Mobility Survey indicates a growing belief among Americans that homeownership is unattainable, with 46% of non-homeowners expressing this sentiment, up from 39% the previous year [4] - Despite these challenges, recent homebuyers report increased confidence due to financial education and support from mortgage loan officers, with 30% stating that such meetings influenced their purchasing decisions, a rise from 19% last year [5][6] Group 1: Homeownership Perception - A significant portion of respondents, 41%, believe homeownership is not attainable for the average American [4] - Younger individuals without a mortgage are attempting to save more, with 47% spending less in hopes of affording a mortgage, yet 60% still doubt their ability to own a home [4] Group 2: Financial Education and Support - Financial education is seen as crucial, with 48% of respondents in the market for a home recognizing the importance of budgeting for down payments and closing costs [5] - KeyBank's Financial Wellness Center offers resources to help individuals understand their financial standing and navigate the homebuying process [5][10] Group 3: Role of Financial Institutions - Building a relationship with banks can enhance the homebuying experience, as financial institutions provide guidance and tools to make homeownership more achievable [6][7] - KeyBank Mortgage Loan Officers are highlighted as valuable resources for potential homebuyers, offering information on lending opportunities and programs [8] Group 4: Economic Outlook - Recent homebuyers exhibit a positive economic outlook, feeling confident in their ability to manage financial commitments, such as coming up with $2,000 in a month [6] - The survey reflects a broader sentiment regarding financial resiliency and the impact of societal trends on homeownership aspirations [11]