Domino's Pizza Chain Operator In China Sizzles

Core Insights - DPC Dash Ltd., the operator of Domino's Pizza in China, reported a 41% increase in revenue for 2024 and achieved its first-ever annual profit [2][8][14] - The company plans to accelerate new store openings, targeting 300 new locations in 2025, focusing on underserved smaller cities [5][8] - DPC Dash has successfully maintained positive same-store sales growth despite broader economic challenges, with a 2.5% increase in same-store sales [15] Financial Performance - Revenue rose to 4.31 billion yuan ($600 million), with new growth markets contributing significantly, growing by 77% [14] - The company reported a full-year profit of 55.2 million yuan, reversing a loss of 26.6 million yuan in 2023 [17] - Store-level operating margin improved to 14.5%, up from 13.8% the previous year, indicating better economies of scale [17] Expansion Strategy - DPC Dash opened 240 new stores in 2024, surpassing the 1,000-store milestone, with a total of 1,008 stores by year-end [5][8] - The company is focusing on expanding into second- and third-tier cities, which accounted for 62% of its revenue last year [13][14] - The loyalty program saw significant growth, increasing to 24.5 million members, contributing to 64.5% of total revenue [16] Market Position - DPC Dash became the global leader for Domino's, holding all top 30 spots for best-performing stores in their first month [2][12] - The company has successfully attracted outside investors, with its stock more than doubling since its March 2023 listing [10] - DPC Dash's same-store sales growth outperformed competitors, including Pizza Hut, which experienced a 5% decline [15]