Group 1 - The event held in Donghai County focused on promoting crystal tourism, attracting nearly a thousand visitors and proving more effective than traditional off-site promotions [1][5] - Donghai County is recognized as a global crystal trading center with approximately 3,500 crystal processing enterprises and around 300,000 employees, forming a mature industry system [3] - The rise in popularity of Donghai's crystal products is attributed to social media exposure, with influencers and celebrities promoting crystal items, leading to increased interest from young consumers [3] Group 2 - The purpose of the promotional event was to convert "flow" into "retention," enhancing consumption and driving development through cultural experiences centered around crystal culture [5] - The event launched the "Crystal Journey" initiative, showcasing tourism services and policies related to the crystal industry, while also promoting investment opportunities in silicon materials and crystal production [7] - Donghai County is actively developing its "345" industrial system to optimize its industrial structure and promote economic growth [7]
变外出“吆喝”为家门口推介 东海“反向”推广县域优势资源“留客”
Yang Zi Wan Bao Wang·2025-04-03 11:46