Core Insights - Verizon is advancing its consumer business transformation with a strong value commitment aimed at enhancing long-term customer relationships across its mobile and home services [1][2] - The company is introducing a three-year price lock guarantee on all myPlan and myHome network plans, which is a first in the industry, ensuring price stability for customers [6] Business Strategy - The transformation journey began two years ago, focusing on redefining consumer relationships through innovative offerings and a robust network [2] - Verizon aims to improve customer retention, sustainable revenue growth, and long-term shareholder value by providing unprecedented value and predictability [2] Customer Value Enhancements - The new offerings include a price lock guarantee, a free phone with every myPlan, and a home router included at no additional cost [3][4][6] - Customers can save over 40% on popular subscription services like Netflix, Disney+, and Hulu, with additional savings available for those who have both myPlan and myHome [6] Market Position - Verizon positions itself as the first and only carrier to offer a three-year price lock guarantee, automatically enrolling existing customers and resetting the price lock with any plan change [6] - The company emphasizes its unique market position by providing free satellite text messaging on qualifying devices and various savings opportunities through partnerships like the Verizon Visa Credit Card [6]
Accelerating our Customer-First Strategy with Industry-Leading 3-Year Price Lock and Free Phone Guarantee for Everyone