
Core Insights - The Smurfs have partnered with Solitaire Grand Harvest to create an immersive gaming experience, coinciding with the release of the new Smurfs movie on July 18, 2025 [1][3][4] - Solitaire Grand Harvest is recognized as the highest-grossing solitaire game in the U.S., with a significant player base engaging in its farming and solitaire gameplay [5][7] Company Overview - Playtika Holding Corp. is a leader in mobile gaming entertainment, founded in 2010, and has a diverse portfolio of game titles [6] - Solitaire Grand Harvest, developed by Supertreat GmbH, allows players to engage in farming activities while progressing through challenging solitaire levels [5] Industry Context - The collaboration between the Smurfs and Solitaire Grand Harvest aims to enhance player engagement through themed features, special missions, and a unique collection album [2][3] - The Smurfs franchise, created in 1958, continues to evolve with new media, including an animated series and upcoming movie releases, maintaining its relevance in family entertainment [8][9]