Core Insights - Kimberly-Clark Professional has introduced significant enhancements to its WypAll® X70 and X80 cleaning cloths, focusing on improved performance and value for commercial customers in industrial and manufacturing environments [2][3]. Product Enhancements - The WypAll X70 Medium Duty Cleaning Cloths have been redesigned to be stronger and more absorbent, featuring a new construction that absorbs up to 20% more oil and water than the previous version [4]. - The WypAll X80 Heavy Duty Cleaning Cloths have been improved with a new surface texture, enhancing durability and user satisfaction for cleaning performance with water, oil, and grease [5]. - Both product lines now offer enhanced absorbency and a nearly 10% larger sheet size in popular packaging formats, which aids in reducing downtime during cleaning tasks [3]. Customer Insights - The innovation process for these improvements combined material science expertise with customer-focused insights, resulting in higher quality and better value solutions for cleaning tasks [6]. - The WypAll brand is recognized as the top branded disposable wipes in the U.S. and Canada, indicating strong market presence and customer preference [6]. Company Overview - Kimberly-Clark Professional partners with businesses to enhance employee and guest well-being through quality hygiene and personal care solutions, with key brands including WypAll, Kleenex, Cottonelle, and Scott [7]. - Kimberly-Clark operates in over 175 countries, with a portfolio of brands that hold leading market positions in approximately 70 countries, emphasizing its global reach and commitment to sustainable practices [8].
Kimberly-Clark Professional Introduces WypAll Industrial Cleaning Cloths with More Absorbency and Durability