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EVIDENT启用中文品牌“奥伟登”,加速中国运营本土化

Core Viewpoint - The international optical technology company Evident has officially launched its Chinese brand name "奥伟登" (Aowei Den), symbolizing its commitment to supporting significant advancements in various fields such as research, healthcare, education, and government efficiency in China [1] Group 1: Localization Strategy - Since its independence from Olympus in 2022, Evident has accelerated its presence in the Chinese market by establishing a headquarters in Shanghai, a production facility, and a research center in Guangzhou, along with three customer experience centers in Beijing, Shanghai, and Guangzhou [2] - This localization strategy aims to create a closed supply chain from research and development to manufacturing, enhancing business responsiveness to local customer needs [2] Group 2: Innovation and R&D - Evident has increased its investment in independent research and development, collaborating with several Chinese universities and technology companies to establish laboratories [3] - The company has launched multiple products specifically designed for the Chinese market, achieving significant breakthroughs in smart automation, digital imaging, and AI analysis [3] - In the life sciences sector, Evident offers a comprehensive product portfolio, enhancing research and testing efficiency, while in industrial inspection, it provides high-precision solutions for industries such as aerospace, automotive manufacturing, and new energy [3] Group 3: Future Outlook - With the introduction of the Chinese name "奥伟登," Evident is entering a new phase in the Chinese market, aiming to enhance its localization capabilities and innovation strength to drive the industry towards "digital productivity" and "green productivity" [5]