Core Viewpoint - The coffee industry in China is experiencing rapid growth, with consumption potential being released and expanding from first and second-tier cities to rural areas [1] Group 1: Coffee Culture and Rural Integration - In Zhejiang Anji, many rural coffee shops, referred to as "village cafes," are emerging, linking urban and rural consumption scenes and revitalizing rural areas [1][4] - A unique coffee shop in Anji, located in a former abandoned mine, has transformed the area into a scenic spot by integrating industrial ruins with natural beauty [2] - The "village cafe" concept has attracted significant tourist traffic, with one cafe serving over 11,000 visitors in a single day during peak holiday periods [1][2] Group 2: Economic Impact and Job Creation - The popularity of "village cafes" has led to substantial economic benefits, generating an annual income of 2 million yuan for the local village collective and creating numerous job opportunities [4] - Anji County has cultivated over 300 unique "village cafes," attracting more than 6.15 million visitors annually and forming a 121 million yuan industry that enriches local residents [4] - The emergence of diverse business models, such as "coffee + music" and "coffee + cultural creativity," is reshaping the rural landscape and improving the livelihoods of villagers [4]
不产咖啡豆的浙江安吉 为啥有这么多“村咖”?
Yang Shi Xin Wen Ke Hu Duan·2025-04-10 06:51