GHLD or SOFI: Which Is the Better Value Stock Right Now?

Core Viewpoint - Investors in the Financial - Miscellaneous Services sector should consider Guild Holdings Company (GHLD) and SoFi Technologies, Inc. (SOFI) for potential value opportunities [1] Valuation Metrics - GHLD has a Zacks Rank of 2 (Buy), indicating a more favorable earnings estimate revision activity compared to SOFI, which has a Zacks Rank of 3 (Hold) [3] - GHLD's forward P/E ratio is 8.19, significantly lower than SOFI's forward P/E of 41.84, suggesting GHLD may be undervalued [5] - GHLD's PEG ratio is 0.77, while SOFI's PEG ratio is 1.56, indicating GHLD's expected earnings growth is more attractive relative to its price [5] - GHLD has a P/B ratio of 0.65, compared to SOFI's P/B of 1.77, further supporting GHLD's valuation attractiveness [6] Investment Conclusion - GHLD exhibits stronger estimate revision activity and more appealing valuation metrics than SOFI, making it a more attractive option for value investors [7]