Core Insights - The Changan Mazda EZ-60 showcases a blend of "Kodo" design philosophy with advanced aerodynamics, marking a new era in electric SUV design [1][2] - The vehicle features a unique D-pillar air duct design that enhances airflow and reduces drag, improving battery cooling efficiency and driving performance [1] - The EZ-60 is set to redefine the value standards for joint venture new energy vehicles, appealing to urban lifestyle consumers with its aesthetic and technological attributes [3] Design and Aesthetics - The EZ-60 incorporates a family-style front design that is futuristic and recognizable, with a dual-line waist and meticulously crafted curves that convey speed and tension [2] - The vehicle's color scheme, particularly the use of purple, merges high-end aesthetics with modern fashion, appealing to diverse consumer tastes [2] - The overall design is described as a modernist artwork, emphasizing the vehicle's role as an extension of refined living [3] Market Positioning - The EZ-60 is positioned as a luxury vehicle for the new generation of urban consumers, combining elegance with practicality [2][3] - The official unveiling is scheduled for April 23 at the Shanghai International Auto Show, indicating a strategic move to capture market attention [3]
EZ-60全车首次曝光， 长安马自达将还原“创”概念车
Jiang Nan Shi Bao·2025-04-15 05:29