打好出口转内销组合拳

Group 1 - The core viewpoint is that the shift from export to domestic sales is gaining momentum due to the impact of U.S. tariff policies, with major e-commerce platforms supporting foreign trade enterprises in expanding into the domestic market [1][2] - In 2024, China's total retail sales of consumer goods are projected to reach 48.8 trillion yuan, significantly exceeding the export value to the U.S., indicating a robust domestic market that can support foreign trade enterprises [1] - The successful sale of 2 million foreign trade toothbrushes by a factory in Yangzhou exemplifies the vitality of the export-to-domestic sales market, showcasing the advantages of established manufacturing capabilities and product quality [1] Group 2 - Transitioning from "OEM production" to independent branding and adapting to domestic consumer preferences involves overcoming challenges in product design, channel development, and brand building [2] - Policy support, such as the "Foreign Trade Quality Products China Tour" and financial assistance, is crucial for facilitating the transformation of foreign trade enterprises [2] - The need for a structural reform on the supply side is emphasized, with suggestions for improving the "same line, same standard, same quality" system for domestic and foreign trade products [3] Group 3 - The practice of export-to-domestic sales highlights the potential for new opportunities amid crises, emphasizing the importance of balancing change and stability [3] - A focus on consumer preferences is necessary, as differences in product features, such as toothbrush bristle hardness, must be understood to effectively penetrate the domestic market [2][3] - The commitment to expanding openness and adapting to international competition is essential for driving the transformation of foreign trade enterprises within the dual circulation framework [3]