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Better Choice Sells Halo’s Business in Asia for $8.1 Million in Total Gross Proceeds Including $6.5 Million in Cash Up Front, the Equivalent of $3.34 Per Share

Core Insights - Better Choice Company, Inc. has successfully sold its Asian business through its subsidiary Halo, Purely for Pets, Inc. for total gross proceeds of $8.1 million, which includes $6.5 million in cash and a 5-year royalty agreement [1][3][4] - The transaction allows Better Choice to focus on its core health and wellness product portfolio while creating an additional revenue stream through the royalty arrangement [3][4] - The company aims to maximize shareholder value by optimizing its asset portfolio and improving financial flexibility, which may include stock repurchase programs or further dividends [4] Company Overview - Better Choice Company, Inc. is a rapidly growing pet health and wellness company that focuses on nutrition-based approaches to pet health, positioning its brands to benefit from trends in pet humanization and consumer health consciousness [5] - The company primarily sells dog food, cat food, and treats under the Halo brand, emphasizing sustainably sourced ingredients and minimally processed options [5]