Xin Lang Cai Jing·2025-04-16 14:54Group 1 - On April 15, Suning.com and Changhong·Meiling held a strategic promotion meeting for 2025, focusing on launching multiple new products in key categories such as washing machines, refrigerators, televisions, air conditioners, water heaters, and kitchen appliances to expand the consumer upgrade product matrix [1] - Starting April 18, Suning.com will launch the "All City to Su, Changhong Does Not Let" brand promotion activity to enhance product supply and support the upgrade of home consumption [1] - Leveraging Suning.com's omnichannel advantages, the innovative products from Changhong and Meiling can reach consumers with "zero time difference," including the AI home appliance series showcased at the recent Consumer Expo [1] Group 2 - During the promotion month, several new products will debut on Suning.com, including Meiling's "Ning Xiaotong" washing and drying machine and Changhong's Q10Air AI television, with the Meiling ultra-thin embedded washing machine set to launch on April 17 [2] - Suning.com and Changhong·Meiling will continue to strengthen retail operations by focusing on core large stores and standard stores, optimizing store displays, and enhancing personnel configuration to improve consumer experience [2] - By 2025, both companies will leverage key promotional events to continuously launch new products and bring more quality offerings to the market [2] Group 3 - In the context of ongoing national subsidy policies, Changhong·Meiling will focus on product innovation and channel development, deepening strategic collaboration with Suning.com to support new store openings and expand consumption scenarios [4] - Both companies aim to enhance efficiency and innovate scenarios, emphasizing deep reform in cognition, action, and methodology within their teams [4] - The core strategy will revolve around retail essence, leveraging brand advantages to accelerate new product iterations and upgrade retail scenarios based on user needs [4]