AMMO, Inc. Completes Sale of Ammunition Manufacturing Assets to Olin Winchester

Core Insights - AMMO, Inc. has completed the sale of its ammunition manufacturing assets to Olin Winchester, marking a significant shift towards becoming a tech-enabled e-commerce company focused on GunBroker.com [1][2][3] - The transaction is expected to unlock substantial value and accelerate growth as AMMO transitions to a pure-play e-commerce platform [3][4] - GunBroker.com will serve as the core business and growth engine, with recent enhancements leading to improved customer engagement and conversion rates [4][7] Transaction Details - Olin Winchester acquired AMMO's 185,000-square-foot manufacturing and ballistic testing facility located in Manitowoc, Wisconsin [5] - The sale was unanimously approved by AMMO's Board and M&A Committee after a comprehensive strategic review process that began in February 2024 [6][8] - The transaction involved a competitive sale process with 15 potential buyers and included a fairness opinion from Lake Street Capital Markets [6][8] Future Focus - The company aims to prioritize the profitable, high-margin GunBroker.com marketplace and capitalize on e-commerce growth opportunities in the firearms and shooting sports industries [7][8] - Proceeds from the transaction will be used for general corporate purposes, with potential evaluations for other uses in the future [8] - AMMO is initiating a rebranding process, including a name change to Outdoor Holding Company, to better align with its e-commerce identity [9] Compliance and Updates - AMMO has submitted an updated compliance plan to Nasdaq to address a deficiency notification regarding its listing requirements [10]